As part of the MAN 633 Entrepreneurial Spirit course in spring 2020 Arun Thapa joined Mapstar. He helped the company in analyzing market, competitors, competing products and technical aspects. In particular, he had a closer look at all these aspects to enroll an in-dept-analyses, useable to develop an updated product and market strategy. With the insights he delivered Mapstar is now able to decide in which aspects their software could be improved, especially in comparison to the competitor´s software models.
Mapstar is a platform that allows to create unique augmented reality stories which can be created at real-world locations, saved and shared. It helps to get connected with others at locations they care about and turn them into immersive 3D experiences. In offering users to be creative in how to modify and show real world locations it is close to trending apps like Tiktok, but already a step beyond in what can be done with Mapstar.
To know learn more about Mapstar, visit their website: https://www.mapstar.io/
